2023-06-02

Metaverse

 

Image from Pixabay

We once referred to the internet with the term “the digital highway”. It was the time of 14k4 modems and - if you were lucky - ISDN lines, and compared to today you should have spoken of a digital service road. You regularly found yourself stuck in traffic or having a breakdown along the road. But now there is the metaverse: a virtual 3D world, a parallel universe, whether or not integrated into the real world, in which you can fully immerse yourself and interact with other people and companies.

This sounds very familiar to fans of the science fiction series Star Trek: as early as the late 1990s, Captain Jean-Luc Picard, number one Will Riker and the rest of the crew used the so-called holodeck for recreational and training purposes. There they trained in a safe environment for situations they would later encounter in the real world. However, the metaverse does not work with holograms and force fields, but with 3D glasses and augmented reality (Wikipedia: an interactive experience that combines the real world and computer-generated content).

Winn Schwartau was in the Netherlands a few weeks ago. He is an American security analyst and a thought leader in my field. He came to Utrecht to share his view on the metaverse, and that was certainly not a rosy picture. Just look at the following quote: “We are digitally terraforming the future cognitive infrastructure. We have ONE chance to get it right.” Terraforming is what you do on an alien planet to make that planet habitable - literally forming an Earth. Schwartau applies this mechanism to our future knowledge infrastructure and believes that we should be very careful what we do.

Why these concerns? Schwartau calls the metaverse the most powerful reality distortion machine ever. You choose your own reality, in which you can then be indoctrinated, radicalized and bombarded with advertisements. He emphatically warns of the danger of addiction. I've never been addicted to anything myself, but I can understand that alcohol, drugs, and the metaverse all provide ways to escape the reality where you may not be doing so well. Schwartau substantiates his view with data from neuroscience: our subconscious mind processes data many times faster than our conscious mind – two hundred million times faster. About 84% of that processing capacity is used for seeing, hearing accounts for 10% and then there is still a little left over for smelling, tasting and feeling. If you provide someone with 3D glasses and bombard their subconscious with all kinds of stimuli, while they feel they are doing something fun, you can strongly influence that person. And make them an addict.

And then suddenly the term metawar appeared on the screen. Wait a minute: the metaverse is still in its infancy, but a war is already raging? In the non-English speaking world, ‘war’ is exclusively understood as armed conflict between nations, but (especially in the US?) it also means struggle, of fight, as for example in the war on drugs. Schwartau distinguishes three classes in this struggle: personal, corporate/commercial and nation-state. The stage for the personal battle is the gaming and advertising world, where deceit lurks. In the commercial world we have to fear deep surveillance capitalism, indoctrination of employees and the end of privacy. And nation-state wise, we are threatened by religious extremism, political radicalism and brainwashing.

Disinformation plays a role in all three classes of metawar. To defend ourselves against this, Schwartau advocates three developments: ChatGPT detection (what is real and what has been made by artificial intelligence?), deepfake detection (is that picture, film or sound fragment real?) and teaching critical thinking. I wholeheartedly agree with the latter in particular: use your common sense, and remember that if something seems too good to be true, it usually is.

To end on a somewhat positive note, I don't think the metaverse is any worse than the 'regular' internet. After all, the old incarnation is also widely abused. But with Schwartau's story in mind, I do think that the bad guys in the metaverse have a lot more potential to do evil, because they have much more direct access to your brain - and especially your unconscious. I'd say enjoy it, but watch out crossing the road.

 

And in the big bad world…

This section contains a selection of news articles I came across in the past week. Because the original version of this blog post is aimed at readers in the Netherlands, it contains some links to articles in Dutch. Where no language is indicated, the article is in English.

 

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